If you want this to be your year then educate people on the solutions you have to other people’s problems. One of our community’s leader Steve Jaffe shares his Ultimate Webinar Script that is sure to help you have your best month!
Steve Jaffe Shares his Ultimate Webinar Script
- Hook & Promise: State a bold promise what they’ll learn on webinar
- Increase Their Focus: Tell them to eliminate distractions/shut off phone
- Compel To Stay: Offer a reward to stay until end
- Introduce Yourself: Succinctly express your pertinent background
- Promise A Breakthrough: Define the training you’ll deliver. Set expectations for a breakthrough
- Tell Your Story: Describe life before/after you implemented what you’ll teach
- Remove Their Guilt: Reframe barriers holding them back as positives
- Overview The Strategy: Deliver great training. Omit advanced shortcuts
- Show The Math: Quantify revenue potential of the strategy. Some people want the numbers.
- Take Away: Illustrate it’s a LOT of work to do strategy on their own
- Reveal Your Solution (Your Offer): It systematizes/is a blueprint for/shortcut for the strategy
- Demo Your Solution: Show how easy your solution works
- Case Studies: Show testimonials from real people
- “Here’s What You Get”: Present features and benefits
- Build The Value: Show how offer is superior to competitors. Keep it classy
- Reveal Price: You must believe in the value of your offer
- Reveal Bonuses: Bonuses should be congruent with offer
- Drop The Price: Always give reason why dropping price
- Guarantee (Risk Reversal): Offer a guarantee or policy that removes risk.
- Create Urgency: Put a time limit on when offer or bonuses available.
- Scarcity: Limit # units sold before cart closes.
- Cover Universal Buying Objections: Predict and address the 5 most common
- Reveal Final Price And Full Offer: If dropping price again, do it here
- Give Strong Call To Action: “Go to this website and order now”
- Give A Warning And Final Reminder: Warn what they’ll miss if they don’t buy
WEBINAR SALES MAGIC
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